Branding and marketing for higher education.
Latest insights.
Topic
Format
How to get buy-in from students & alumni when you rebrand your institution.
So, you think your school needs a new brand… Maybe your brand and visual identity feel outdated, or perhaps the...
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Why higher ed. strategic planning & branding should be an integrated process.
Every few years, every institution undertakes two major initiatives: strategic planning and branding (or rebranding). Yet the two processes are...
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