Branding and digital marketing for higher education.

ED. helps universities and colleges amplify their impact by connecting with the right students, faculty, staff and donors.

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Standing apart in higher education is difficult, but essential. No matter how large and complicated you are (or feel you are), ED uses insight and expertise to create clarity and instil purpose in how you communicate. We’ll work with you to discover the big ideas your school needs to move forward in a highly-competitive landscape.
The Trailblazer brand has changed how we think about ourselves, how we speak about ourselves, and most importantly, how we act. It’s challenged us to go beyond the expected and has made a huge contribution to our success.
John Kearsey, Fmr. VP External, University of Manitoba

Latest insights.

Celebrating top higher education presidents on social media for 2023.

ED's annual list recognizes leaders who engage, inspire, challenge and amplify on social media. Our list of top higher education...
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Student protests are changing the higher ed. communications landscape. Are your plans ready?

With student protests, counter-protests and encampments popping up on campuses across Canada and the United States, higher ed. institutions are...
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How to mitigate meeting fatigue.

Just because your calendar’s full doesn’t mean your productivity is up.   In the dynamic landscape of higher education, where stakeholders...
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    Is it time to transform your institution and recruit more students?

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